Borografis took a classic approach to the brand identity of Churchill Consulting LLC. The GOLDEN RECTANGLE was used. Roll-over the logo to see. Organization of the emblem up top to the brand name at the bottom. We gave it stability with the use of two rules off-setting one another & by reversing the colors. We chose this BLUE because it symbolises honesty, trustworthiness & is calming. It is strong,steadfast also light and friendly. We had to use ORANGE. This company truly reflects the colors enthusiasm, happiness, creativity, determination & success.